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Modern law firms and legal marketing agencies rely on Lawmatics CRM to automate prospective client intake, conflict checks, and consultation scheduling. With the Gravity Forms + Lawmatics CRM Integration Premium Addon, prospective client inquiries captured on WordPress forms instantly generate new Contacts, Leads, and Legal Matters in Lawmatics.

Why Direct Lawmatics Integration Beats Middleware

• Automated Matter & Contact Creation: Creates or updates existing contacts and automatically associates a new matter in a single transaction.
• Sub-Second Execution: Direct API feeds eliminate multi-step Zapier polling delays and task limits.
• Attorney Assignment: Route specific form submissions directly to assigned attorneys or paralegals.

Quick Setup Guide

Step 1: Authenticate Lawmatics API

Navigate to Forms → Settings → Lawmatics and enter your Lawmatics API Key.

Step 2: Create a Form Feed

In your form settings, create a new Lawmatics Feed. Map client fields (First Name, Last Name, Phone, Email, Case Description) and select the corresponding Practice Area.

Automate your legal client intake today. Get Gravity Forms Lawmatics Addon (/year) →